The dreaded smashed screen, original vs copy screens. Does it matter and should we care?

The dreaded smashed screen, original vs copy screens. Does it matter and should we care?

A 2018 OFCOM communications report stated that Smartphones have become the most popular internet connected device, with 78% of all adults using one.

The mobile phone repair industry is built on one single popular repair, the dreaded cracked, broken or damaged screen. From the 1000 + repairs completed by Urban Tech, 80% have been a screen repair.  

According to the statistics site Stat Counter, Apple account for almost 1 in 2 of all phones used in the United Kingdom, with their main competitor Samsung, coming in at less than 1 in 3. The latest data from November 2019 reports the following:

Apple 49.61%

Samsung 28.6%

Whilst there is a stark difference between both sets of manufacturers in terms of software and usability, these differences also apply to the phone parts used by both.

Up until the iPhone 8, Apple screens were LCD Panels, (Liquid Crystal Display). Samsung however, have traditionally used AMOLED (Active Matrix Organic Light Emitting Diodes), which appears to be the sexy stuff and as you may have guessed by the name, costs substantially more.

Prices for screens (taken from both eBay and Amazon), show an average of £12 for an iPhone 7 and a whopping £90 pounds for a Samsung S7 screen, both of which were released in 2016.

The benefits and fanfare surrounding both devices are often hotly debated, but 3 years and a multiple number of new devices later, the average price to repair the iPhone 7 across 3 of the U. K’s leading independent postal Smartphone Repair centres, is still - an eye watering £78, despite the average wholesale part costing less then £12. 

Apple do not sell parts and according to their website, themselves charge £152 for screen repair, and that’s not even a same day repair. 

With a vast difference in prices for the same repair, consumers would no doubt make assumptions regarding the quality of parts used by each provider, and thus is where there is a troubling lack of transparency.

 How can we determine what type of screen is being used for the same repair, through two different repair centres? The only consistent theme between all 3 repair centres is that, whilst they state that they offer their own in-house warranty, any iPhone repair through an external party will void any warranty remaining with Apple.

As mentioned earlier, Apple do not sell original parts, unless the device is repaired by them, protecting any existing warranty and receiving an original screen. But with prices almost 3 times more expensive, the cost of repair almost equates to buying the same iPhone second hand.

 At Urban Tech all our iPhone screen repair prices offer a generic and original option. Generic options include various types of copy screens, which work just as well as proven by our excellent feedback over the years, but a discerning eye would be able to note subtle differences. The main difference being the brightness of the screen, which is noticeable on a white background. There is also the actual fit of the screen, which at times is not entirely flush due to the generic frame. 


Find out more about our range of available screens for your iPhone repair today @

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